As many have said before me, people buy from Etsy shops for the personal touch of getting a special item directly from the maker. I recently read "Packaging That Packs A Punch Article: Call for Responses!" in the Etsy Success forum. They've set up a Flickr account with loads of examples of packaging to help your packaging to stand out in a crowd: etsypackaging. I thought I'd share a few of my favorites:
by mula jewelry
How do you package for success?
xo ~ Mad